Lore Parker papers, 1950-1979 and undated.

ArchivalResource

Lore Parker papers, 1950-1979 and undated.

Collection includes proofs, tear sheets and radio and television broadcast scripts for advertising campaigns Parker worked on for Doyle Dane Bernbach (DDB); Dowd, Redfield & Johnstone; and other advertising agencies. Topics include alcoholic beverages, cosmetics, housewares, snack foods, swimwear and bathing suits, tourism, and women's clothing and undergarments. Major companies or products represented include Alitalia airlines, Barton's Bonbonniere, the British Tourist Authority, Celanese Fibers, Cole of California, General Telephone/GTE, Lees Carpets, and Salada Junket foods. Also included are some print advertisements for Ohrbach's, written by DDB Copy chief Phyllis Robinson, which Parker credited as her inspiration to seek employment at DDB.

1251 items (12 lin. ft.)

Related Entities

There are 13 Entities related to this resource.

Doyle Dane Bernbach Inc.

http://n2t.net/ark:/99166/w6ff8x67 (corporateBody)

Salada Tea Company (Firm)

http://n2t.net/ark:/99166/w66b39km (corporateBody)

Celanese Corporation

http://n2t.net/ark:/99166/w64v1h42 (corporateBody)

Parker, Loreign

http://n2t.net/ark:/99166/w6pk3scg (person)

Lore Lionel Parker was a copy writer for Doyle Dane Bernbach and other advertising agencies. She was part of the creative team at Bernbach credited with leading the advertising industry's "Creative Revolution" of the early 1960s. From the description of Lore Parker papers, 1950-1979 and undated. (Duke University Library). WorldCat record id: 182747049 ...

Ohrbach's Department Store.

http://n2t.net/ark:/99166/w67147d4 (corporateBody)

British tourist authority

http://n2t.net/ark:/99166/w67h7s44 (corporateBody)

Alitalia (Airline)

http://n2t.net/ark:/99166/w6ps43g0 (corporateBody)

John W. Hartman Center for Sales, Advertising & Marketing History

http://n2t.net/ark:/99166/w68d3m75 (corporateBody)

General Telephone & Electronics Corporation.

http://n2t.net/ark:/99166/w6q58x25 (corporateBody)

Cole of California (Firm)

http://n2t.net/ark:/99166/w6dg2z4h (corporateBody)

Dowd, Redfield, & Johnstone, Inc.

http://n2t.net/ark:/99166/w65b694m (corporateBody)

Lees Carpets (Firm)

http://n2t.net/ark:/99166/w6ps4315 (corporateBody)

Barton's Bonbonniere (Firm)

http://n2t.net/ark:/99166/w66x5jgs (corporateBody)